Texas Promotional Materials

Between 1880 and the Great Depression, the population of the state of Texas grew by 700 percent. This staggering number is in a large part related to the use of  promotional brochures and the enticing pictures these publications painted of the Lone Star State, including its year-round growing seasons in the south, ample space for farms in the west, and beautiful areas for tourism all over. The promotionals were created by various groups and individuals all intent on the same goal: bringing people to live in Texas. Railroad companies looking to lay their tracks further west were in need of passengers as well as produce to ship to city markets, and tailored their promotionals to farmers and their families. Fledgling Texas towns hoping to become more established sang the praises of their region and the unique activities available to those looking to settle or just visit.





User Notes :

The Baylor University Libraries strive to make our digital collection resources available and useful to our faculty, staff, students, alumni, researchers, and the general public. Through our Web sites, the Libraries offer broad public access to a wide range of information, including historical materials that may contain offensive language or negative stereotypes. Such materials must be viewed in the context of the relevant time period. Baylor University does not endorse the views expressed in such materials.


Using This Resource In Your Research?

If you're a researcher or scholar and you've found a use for our materials in your work, email us at

digitalcollectionsinfo@baylor.edu and tell us about it! We may feature your work on our Digital Collections blog or work with you to promote your work via our other social media outlets.


Rights Notice


While we are reasonably certain that our images do not infringe on copyright, we are interested in protecting the rights of creators and rights holders. If you have specific information regarding the copyright of images posted from materials held by The Texas Collection, please contact them at txcoll@baylor.edu.